Course Objectives

This course begins with an introduction to Command, and then it is divided into segments to teach you how to leverage Command without feeling overwhelmed. Each segment will cover the information you need to build a successful real estate business, piece by piece, with specific tasks that build upon each other over time.

  • Introduce the Command platform to begin building your database

  • Teach you how to begin building your pipeline of future business

  • Leverage technology to assist you in building relationships with your contacts and leads

  • Manage your transactions so you know the status of each opportunity and can ensure every client receives the same outstanding experience

Course Curriculum

    1. A message from the Instructor

    2. About This Course

    3. Your Intro to Command

    4. How to use this course

    1. How to Log in to Command

    2. The Command Applets

    3. Your Command Notifications

    4. Connecting Applications

    5. Your Marketing Profile in Command

    6. My Profile in Command

    7. Check your Cap & Royalty Status

    8. Referral Profile in Command

    9. The Connect Education Portal

    10. KWIQ, your KW AI Chat

    11. KW Answers Portal

    12. Your First Check-In

    13. Brokerage Logos

    1. Navigating the Contacts Applet

    2. Contact Card Overview

    3. Updated Timeline Events

    4. Adding a Contact

    5. Sending One-Off Emails with Command

    6. Logging Your Activities

    7. Creating Contact Notes

    8. AI Contact Timeline Summary

    9. An Intro to the Command App

    10. The Command App: Contacts

    11. Uploading Phone Contacts with The Command App

    12. Bonus Content: The Contact Import Wizard

    13. Bonus Content: Merging Duplicate Contacts

    14. Checking In

    1. Enhancing the Contact - Additional Contact Info

    2. Enhancing the Contact - About

    3. Custom Tags - Tag Examples & Color Coding

    4. My SmartPlans Tab

    5. Your Monthly Neighborhood Nurture

    6. Filtering Contacts by Active SmartPlans

    7. Creating Follow-Up Tasks

    8. Repeating Tasks & Multiple Assignees for Tasks

    9. Managing Your Tasks

    10. Sharing Your KW App Link

    11. Email Composer in Command

    12. Bonus Content: Simplified Tag Management

    13. Bonus Content: Downloading & Branding Your Consumer App

    14. Bonus Content: See Who's Been Recently Active

    15. Learn the DTD2 - An Effective Contact Call Strategy 📞

    16. Bonus Content: Your Database Health Score in Reports

    17. Checking In

    1. A Tour of Opportunities

    2. Create an Opportunity

    3. The Cultivate Phase: Your Pipeline of Business

    4. The Appointment Phase

    5. Active - Closed Phases of Opportunities

    6. Editing Your Opportunity Stages

    7. Creating Opportunity Checklists

    8. Smart Due Dates for Opportunity Tasks

    9. Uploading Documents to Your Opportunity

    10. Splitting Documents in Command

    11. Submitting Your Opportunity

    12. Submitting Your Commission Request in Opportunities

    13. Bonus Content: Creating an Opportunity from a Contact

    14. Bonus Content: Client Update Emails in Opportunities

    15. Bonus Content: Offer Comparison

    16. Checking In

    1. The SmartPlan Library

    2. Editing SmartPlans

    3. Your Designs Asset Library

    4. Create Holiday Graphics in Designs

    5. Building Emails in Designs

    6. Creating Social Designs

    7. Creating Print Designs

    8. Creating Listing & Buyer Presentations in Designs

    9. Checking In

About this course

  • Free
  • 102 lessons
  • 6.5 hours of video content

Instructor

Director of Technology Marty Richter

Marty Richter is a REALTOR and the Director of Technology at Keller Williams Classic Realty NW in Maple Grove, MN, and at Keller Williams Integrity Realty in Roseville, MN. He is also the Technology Chair for Keller Williams Young Professionals Twin Cities and a LABs Advisor with KW. With over 17 years of experience working with technology, he brings great knowledge to the table. His formal education was in computer technical support and his real-life experience includes home electronics and automation, computer building, website building, social media & marketing, and real estate technology.